The first part of 2022 has flown by, and we find ourselves preparing for a summer season full of exciting conferences and events! Get a glimpse of where we’ll be, what we’re looking forward to, and the learnings we hope to bring back to DA with us!
Salesforce Connections
Conference Location & Dates: Chicago, IL June 8–9
What Makes This Conference Unique:
It is a valuable opportunity to learn how companies across industries are growing their business and gain insight into current trends. I am also going to get the opportunity to see some of my clients in person! — Meagan, Account Executive
It is 100% dedicated and focused on SFMC strategy, ideas, best practices, and hearing about all of those platform aspects in real-world, live use-cases by hundreds of people who are touching the platform in one way or another. — Jaime, Account Director
Connections will have over 100 sessions to choose from that cover a wide range of topics and Salesforce products. These sessions will offer industry insights and best practices and allow attendees to discover how to leverage moments that will create trusted relationships and increase revenue. We will also benefit from attending live workshops, roundtable discussions, and learning about latest trends from digital leaders on how to connect digital experiences into streamlined customer journeys. — William, Operations Team Lead
What Session Are You Most Looking Forward To:
Email Marketing Best Practices and Innovations, How to Maximize Subscriber Growth with Hyperpersonalization, How Values Impact Buying Decisions, Relevance, Revenue, and Relationships: Salesforce for Retail, Your First Step to Personalized Marketing at Scale. — Meagan, Account Executive
The session that I’m looking forward to the most is Mobile and Email: The Power Couple of Multichannel Strategy. In this session, they will walk through how to leverage mobile and email together. — William, Operations Team Lead
I am looking forward to learning about CDP at “Amplify Your Customer Insights with CDP and AppExchange.” — Brandie, Account Director
I look forward to breakout sessions related to Interaction Studio, Mobile Connect, Einstein and Journey Builder. — Nik, Solutions Architect
What Type of Learnings Do You Hope to Bring Back to DA:
Ultimately, I plan to bring back overall leanings on the topics of personalization, customer relationship management, and experiences. — Brandie, Account Director
Advanced knowledge and abilities of the Marketing Cloud applications and how to better utilize their offerings; use cases and strategies on how to get the most out of the Marketing Cloud applications; and how we can make current and future program setups more efficient for both DA and Clients. — Nik, Solutions Architect
Strategies and ideas that are directly applicable to help our clients’ programs and businesses grow. — Jaime, Account Director
Movable Ink Think Summit
Conference Location & Dates: New York, NY June 8–9
What Makes This Conference Unique:
We will get to hear not only from interesting keynote speakers, but also from MI clients and their experiences that could help inform brainstorming projects in the future. — Caroline, Account Executive
What Session Are You Most Looking Forward To:
‘Customer-Centric Approach in a Multi-Channel Marketing World’ and ‘Customer Journeys — A Journey Starts with a Single Step’ — Caroline, Account Executive
I am most excited to hear from the individual brands using the products. There are speakers from Uber, E*Trade, Amazon Music, Kohls, Walgreens, Staples, and the NBA. — Courtney, Account Director
What Type of Learnings Do You Hope to Bring Back to DA:
I hope to bring back some new ideas and strategies that we can utilize for journeys and campaigns to keep up with the trends and put the customer first. I am excited to learn more about Movable Ink’s capabilities. — Caroline, Account Executive
Product roadmap for Movable Ink and how advancements in the technology can support new case studies for our clients. — Courtney, Account Director
Email Innovations Summit
Conference Location & Dates: Las Vegas, NV June 20–22
What Makes This Conference Unique:
This conference is not focused on a specific ESP, but rather all email platforms and overall email strategy/technology — Caitlyn, Director of Strategic Growth
This conference is uniquely only for email marketers. In years past we’ve made amazing connections with companies who are innovating in the ESP landscape that led to successful partnerships for our clients. — Jennie, Account Director
What Session Are You Most Looking Forward To:
Cross channel lifecycle marketing and Disney’s loyalty program .— Caitlyn, Director of Strategic Growth
“Now What?” With Christopher Marriott, President & Founder, Email Connect. But honestly, I’m most excited about the Dinner With Strangers on Tuesday night. — Jennie, Account Director
What Type of Learnings Do You Hope to Bring Back to DA:
I hope to bring back some potential new client prospects and contacts as well as any new technology we may want to look into. — Caitlyn, Director of Strategic Growth
I’m hoping to learn about what’s next for email and who’s driving change in the industry. — Jennie, Account Director
Digital Summit — Atlanta
Conference Location & Dates: Atlanta, GA July 19–20, 2022
What Makes This Conference Unique:
Digital Summit offers several sessions, workshops, and masterclasses to provide tactical, practical, and strategic ideas to sharpen the attendees’ digital marketing skill set. — Aris, Account Executive
What Session Are You Most Looking Forward To:
‘NextGen Marketing: How to Connect Authentically with Gen Z (and Why You Should)’ and ‘How to Use Immersive Technology to Turn Your Customer into a Brand Ambassador’ — Aris, Account Executive
What Type of Learnings Do You Hope to Bring Back to DA:
Marketing insights that can be applied to our clients and new connections. — Aris, Account Executive
Want to join a team that engages with industry events to apply the most relevant learnings for our clients (and have a great time, too)? Check out our open positions today.
