Salesforce Marketing Cloud
Implementation
Let us help you get set up for success
Count on Digital Additive to help you get the most out of Salesforce Marketing Cloud (SFMC). From planning your implementation to launching your first campaign, we ensure your platform and data are configured to get the right message to the right customer at the right time.
Since 2013, we’ve focused on setting up “send-ready” SFMC accounts to meet our clients’ business needs. Plus, Digital Additive works exclusively within the Salesforce Marketing Cloud platform and regularly maintains multi-year partnerships with our clients as they grow. That means you can rest easy knowing your implementation is in good hands and get back to focusing on what you do best: growing your business.
Meeting Your Implementation Goals
When it comes to SFMC implementations, our first step is to really get to know you and deeply understand your company’s communication needs so we can build a solution that:
Supports a personalized relationship with your customers at scale
Builds a foundation for future growth
Maximizes the value of SFMC to ensure you’re getting the most out of your platform investment
Our SMFC Implementation Approach
At Digital Additive, we’re not only experts in setting up your SFMC implementation — we also know how to set your team up for success. You can count on Digital Additive to deliver:
Regular platform-focused meetings with your team
Configuration of key SFMC elements with best-practice guidance including:
Business Unit Setup
Sender Authentication Package
Sender Profiles and Reply Mail Management Setup
Migration of Existing Unsubscribe Data
Web Analytics Connector Setup
IP Warmup Plan
Comprehensive Platform Walkthrough with Key Users
Set Up Support Customized to Your Needs
SFMC is a robust platform, and ensuring you’re making the most of it can feel overwhelming. That’s why you can rely on Digital Additive to set up your account tailored to your company’s data and goals. This can include:
SFMC data architecture planning
Migration planning and execution
Integration with other Salesforce Cloud(s)
Enablement and set up of external data feeds
Email template development – with non-technical users in mind
Preference Management setup
Automated program use case planning and journey mapping
Journey/Automation buildouts and go live monitoring
Customized training on your SFMC instance