When you use our services, you’re trusting us with your information. We understand this is a big responsibility and work hard to protect your information and put you in control.
At Digital Additive, data is central to everything we do and we know and understand the value associated with it. When you share your information with Digital Additive we want you to know and understand why we’re asking for that data, what we will do with it and how sharing your data with us will also benefit you. Digital Additive will keep your data private and store it securely, using it only in the ways we have told you. This Privacy Policy will provide more information on when and why we collect your data, how we use it, and the limited instances of when we might share or disclose it to others, while keeping your data secure.
Types of data we collect
Log files
We gather certain information automatically via server and application log files. This collected information may include your IP address, device and application identifying numbers, your location, your browser type, your internet service provider and/or mobile carrier, the pages and files you viewed, your searches, your operating system and system configuration information, and date/time stamps associated with your usage. We use this information to analyze overall trends, to help us provide and improve our websites and to guarantee their security and continued proper functioning.
Cookies
At Digital Additive, we, along with some partners that provide content or functionality on our website, use cookies as part of the website. A cookie is “a small piece of data sent from a website and stored on the user’s computer by the user’s web browser while the user is browsing.” You can learn more about cookies on http://www.allaboutcookies.org/. On our website we use as few cookies as possible. Cookies are used by third party services on our site including Google Analytics and Vimeo. The cookies allow us to recognize your device across different websites, services, devices, and web browsing sessions. By storing such information, cookies can, among other things, allow our website to remember your preferences and settings for the website and help us to analyze how you use the website.
The below table provides an overview of the types of cookies that we use and why we use them.
Cookie Type
Essential Cookies
Analytics Cookies
Advertising or Targeting Cookies
Description
These cookies are necessary for the functionality of the website. These cookies can be disabled in your browser but may prevent certain parts of the website from functioning.
These cookies help us to enhance the functionality of our website, including through the use of customization or personalization. These cookies may be set by third parties. Disabling these cookies may prevent certain parts of the website from functioning.
Advertising or targeting cookies may be set by third parties to facilitate the delivery of targeted advertising, including through the delivery of interest-based advertising, and helping us measure the effectiveness of our campaigns. If you disable these cookies, you may receive less relevant or targeted advertising.
Managing Settings
Required cookies are essential to the proper function of the website and so there is no option to opt out.
Learn how to control functional cookies using your browser settings here. Learn how to manage privacy and storage settings for Flash cookies here.
Learn more about targeted advertising, advertising networks and your ability to opt out of collection by certain third parties, by visiting the opt-out pages of the Network Advertising Initiative, and the Digital Advertising Alliance.
Google Analytics
At Digital Additive we use a tool called “Google Analytics” to collect information about the use of our website (e.g., Google Analytics collects information such as how often users visit the website, what pages they visit, when they visit, and the website they used prior to coming to our website). Google Analytics collects the IP address assigned to you on the date that you visit the website along with information about your web browser and the device used to visit the website, but not your name or other identifying information that you may provide through a form on the website. The information collected through the use of Google Analytics is not combined with any personal information you may have provided to Digital Additive. You can learn more about how Google Analytics collects and processes data and opt-out options at http://www.google.com/policies/privacy/partners/.
Mailing lists you may join
On our website we provide means for users to sign up to receive communications from Digital Additive such as email newsletters, product information, or to request we contact them directly.
We use FreshAddress — “an email hygiene service provider” — to validate the submitted email address. We partner with Salesforce to store that information and we use the Salesforce Marketing Cloud to send emails. We use Salesforce Marketing Cloud to track delivery rates, opens and clicks of our emails to see what content is being engaged with and to help us improve the quality of our email communications. You can always opt out of receiving these emails from within the email itself. If for any other reason you wish to have your personal data deleted, please contact us at [email protected].
Data Retention, Deletion, and Security
We take your data privacy seriously and only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. After this period, your personal data will be irreversibly destroyed. Any personal data held by us for marketing and service update notifications will be kept by us until such time that you notify us that you no longer wish to receive this information. If for any other reason you wish to have your personal data deleted, please contact us at [email protected].
At Digital Additive, access to any personal information or PII is strictly limited to authorized personnel and systems that require this data to perform their duties. Any staff that may interact with said sensitive data are trained on secure PII handling, and all systems that may handle sensitive data have thorough access controls implemented and are subject to periodic audits to ensure the data’s security.
Partners that we may share data with
We only share your data under limited circumstances in accordance with applicable law. Beyond the above mentioned usage of Google Analytics, FreshAddress, Salesforce, and Salesforce Marketing Cloud, we do not share your data with any other partners. Our adherence to data privacy laws spans all states in which we operate, including but not limited to the California Privacy Rights Act (CPRA), the Virginia Consumer Data Protection Act (VCDPA), the Colorado Privacy Act (CPA), the Utah Consumer Privacy Act (UCPA), and Connecticut’s Act Concerning Personal Data Privacy and Online Monitoring. We continuously adapt our practices to comply with new privacy regulations relevant to our business operations.
User Rights under GDPR
If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). We take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data. If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.
User Rights under US State Laws
Our adherence to data privacy laws spans all states in which we operate, including but not limited to the California Privacy Rights Act (CPRA), the Virginia Consumer Data Protection Act (VCDPA), the Colorado Privacy Act (CPA), the Utah Consumer Privacy Act (UCPA), and Connecticut’s Act Concerning Personal Data Privacy and Online Monitoring. We continuously adapt our practices to comply with new privacy regulations relevant to our business operations.
Privacy complaints
If you believe your data protection rights have not been respected, you may lodge a complaint with the relevant supervisory authority. We encourage you to contact us first so we can address your concerns directly; our Data Protection Officer can be reached at [email protected]. However, if you are not satisfied with our response, you may contact your local data protection authority, which could be the Federal Trade Commission in the U.S., or your state’s Attorney General’s office. For EEA residents, this would be the country-specific Data Protection Authority.
Links to Other Websites
Our website may contain links to other websites provided by third parties not under our control. When following a link and providing information to a 3rd-party website, please be aware that we are not responsible for the data provided to that third party. This privacy policy only applies to Digital Additive’s site. Therefore, we strongly recommend you review the privacy policy of any third-party websites before using their services or providing personal information.
Children’s data
Our websites are not directed at children. We do not knowingly collect Personal Data from children under the age of 16. If you are a parent or guardian and believe your child has provided us with Personal Data without your consent, please contact us as described in the “Access to your personal information” section below and we will take steps to delete such Personal Data from our systems.
Access to your personal information
You are entitled to view, amend, or delete the personal information that we hold. Email your request to our data protection officer at [email protected]. You can also reach us by mail or phone at:
Privacy Officer
Digital Additive, Inc.
165 Ottley Dr. NE, Suite 206 Atlanta, GA 30324
404 551 5558, ext 102
Changes to this Privacy Policy
At Digital Additive we review our policies in an ongoing manner, but at a minimum we review the Privacy Policy once a year. This policy was last reviewed and updated on June 15th, 2023.
